Social Media Marketing: Paid vs. Organic

There are plenty of outlets for you to advertise your business. However, throughout the last decade the rise of social media marketing has been exponential. One amazing benefit of social media marketing is that it is accessible to any business, from your local mom-and-pop diner down the street to globally known businesses. Most social media platforms now also offer paid ad campaigns to push out to your target audiences. The question is: is paid advertising on social media worth it? In short, the answer is no. At Vaagen Media, we believe in organic growth on social media. This method curates a niche audience who is there for your business and to watch you thrive and grow organically. In the wave of social media, people have created a strong radar for authenticity. Creating a paid ad can set off this radar and leave your audience skeptical. Overall, whether you decide to pay to promote your social media or not, it is clear that you recognize the importance of social media for your business. If you want to take your social media to the next level, consider using a social media management service like Vaagen Media. Contact us today on any of our social media or email info@vaagenmedia.com!